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How we help

Working towards the vision of human dignity, peace, safety and wellbeing for all.

Strategy 2020 is Australian Red Cross’ roadmap for our future, guiding us to respond to rapidly changing humanitarian needs in our second century of service to the Australian community.

To meet increasing humanitarian needs in the years approaching 2020, we have set six strategic goals reflecting our vision and purpose.

An active humanitarian movement

Build an inclusive, diverse and active humanitarian movement based on voluntary service.

Resilience in disasters

Save lives, build resilient communities and support people in disasters.

Championing peace, reducing suffering

Prevent and alleviate human suffering in times of war and conflict and promote non violence and peace.

Overcoming adversity

Improve the wellbeing of those experiencing extreme vulnerability.

A strong Red Cross

Maintain a strong, innovative, sustainable and accountable organisation capable of achieving our humanitarian goals.

Blood saving lives

Provision of a safe, secure and cost effective supply of blood and related products.

Track our progress

Keep up with the progress we’ve made and learn what's coming next.

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