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Our organisation

Who we are and how we work.

Our vision

Human dignity, peace, safety and wellbeing for all.

Our purpose

We support and empower people and communities in times of vulnerability. Our purpose is to reduce suffering across Australia and internationally through mobilising the power of humanity.

Our people

Every act in the following annual report was made possible by one of our incredible Red Cross people – our members, volunteers and staff.

Our 12,000 members are the grass roots of Red Cross, on the ground in communities around Australia. From raising hundreds of thousands to support Red Cross programs, to running programs of their own, responding to the issues they see around them and taking action to solve them.

Our 16,000 volunteers are the human face of the services we provide. Not only do they provide their time, but by saying: ‘I’m here because I care, not because I’m being paid’, they fundamentally change the nature of the services we provide. They ensure the people we support know they are valued and worth caring about.

Our staff members guide our work and our services, ensure we are accountable and provide Australians with ways to engage with and support us.

Red Cross people are our heartbeat and we cannot thank them enough for the incredible work they have done in the past year.


We focus on best practice in all our policy and regulatory compliance.

Fundraising industry compliance

As a member of the Fundraising Institute of Australia (FIA), we are bound by – and act in accordance with – its Principles and Standards of Fundraising Practice. We actively participate in special interest groups, including the Public Fundraising Regulatory Association (PRFA) and the FIA Sustainability Task Force.

Australian Council for International Development (ACFID)

We are a member of the Australian Council for International Development and are committed to full adherence to its Code of Conduct for Non-Government Organisations, which sets minimum standards of governance, management and accountability. Red Cross is committed to the Code’s complaints handling process. Adherence to the Code is monitored by an independent Code of Conduct committee.

Australian Charities and Not-for-profits Commission (ACNC)

Red Cross is registered with the independent national regulator of charities, the Australian Charities and Not-for-profits Commission, under ABN 50169561394.

Legislative compliance

Red Cross is committed to complying with all relevant state, territory and federal laws, as well as working ethically and achieving best practice. The Legal & Policy Unit supports this by providing comprehensive legal advice and support to the Board, the CEO, senior management and Red Cross staff.