As we continued to further iterate the toolkit contents based on the feedback, we began to involve specific teams across the organisation as content collaborators. These teams had already gained invaluable experience using many of the tools and techniques. Cards were added, removed, rewritten and tweaked with each iteration. An important late iteration came from Caitlin in our Community Programs directorate who pointed out that available white space on the front of many of the cards should be used for a tangible, realistic example of the tool in use. Collaboration, flexibility and adaptability proved crucial to the successful completion of the toolkit. The final toolkit is the result of close collaboration between more than a dozen influencers across the organisation, each having a hand in creating and reviewing the content.
The final product
The whole process, from the research phase right through to managing the printing and launch comms was managed on a Kanban board. This allowed the team to have full visibility and transparency over the process. The final list of toolkit activities was prioritised using the Moscow method. This enabled us to trim down approximately 150 tools and activities to the final 58 that were included. In keeping with the spirit of the included tools and techniques, we have released the toolkit under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. This means that parties can copy and redistribute the material in any medium or format, as long as they give appropriate credit to us as the creators, don’t make money from it, and don’t distribute derivatives of it. Basically, it’s free for people to share in its entirety for the good of others. How very humanitarian of us.
The physical version of the toolkit has been printed in an initial, limited run for dissemination to specific areas of the organisation. It has been produced on 60% post-consumer waste recycled, FSC certified, carbon neutral paper in partnership with a 100% carbon neutral printer. For ease of use, printed copies are bound by a hinged ring at the top-left corner.
An interactive, digital version of the toolkit is available via the Australian Red Cross intranet. The information architecture closely follows the learnings that led to the ‘recipes’ PDF, aligning with the needs conveyed by the test audience.
We are also making a downloadable PDF version available to our readers. Feel free to download it, use it, share it, and get back to us with any feedback. We’re adopting a continuous improvement approach to the toolkit, after all.